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Resolving the Innovation Paradox

Dr. Günter von Au, Designated Board Member Clariant AG and CEO Süd-Chemie AG

(C) B2Bioworld 2012 - Dr. Günter von AuMarch 2012: How is the innovation paradox (Georges Haour) resolved? In the exclusive interview with B2Bioworld Günter von Au, Designated Board Member of Clariant and CEO of Süd-Chemie explains the stakes within the chemicals industry. An example is forging the new Clariant. Dr. von Au provides fresh background to the trade sale of Süd-Chemie. What is the strategy in 2nd generation biofuels and why not biobutanol? What are the lessons from failed CHOREN? How can Clariant benefit from demand for electro-mobility outside the automotive industry? What about textile chemistry? In which markets proprietary battery technologies, for example those based on IP of Canadian Phostech Lithium and its partners, will be most competitive? Is DESERTEC an opportunity? How dependent is market success on government subsidies and a policy turn to renewable energies? Wolf G Kroner, Editor-in-chief of B2Bioworld talked with Dr. von Au who takes time to explain what is at stake and outlines his personal plans once resigning his chairmanship.

 

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